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Canada joins Eurovision — and uses a pop contest to redraw the diplomatic map

The country joins Eurovision 2027 in Bulgaria, becoming the first new participant since Australia in 2015 — and ministers are already framing the slot as diplomacy, not just sequins.

A muddy, partially flooded dirt clearing sits surrounded by dense green trees under a hazy sky, with puddles reflecting light in the foreground.
A muddy, partially flooded dirt clearing sits surrounded by dense green trees under a hazy sky, with puddles reflecting light in the foreground. @Kyivpost_official · Telegram

This article was researched and published without a wire subscription behind the paywall; the underlying reporting comes from BBC News and Deutsche Welle coverage of Canada's 1 July 2026 announcement.

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